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Korean Influencers: Unveiling the Power of K-Beauty, Fashion, and Food

Korean Influencers have become global trendsetters, captivating audiences with their distinct blend of style, culture, and authenticity. From K-Beauty gurus to K-Fashionistas and K-Foodies, this dynamic landscape offers a unique opportunity for brands seeking to tap into the immense influence of Korean creators. This guide explores the diverse personas, content themes, and product niches that define the world of Korean Influencers, providing valuable insights for marketers seeking to navigate this exciting realm.

Understanding Korean Influencers Personas

Korean Influencers, much like influencers globally, represent a diverse range of personas, each catering to specific niches and audience interests. Understanding these personas is crucial for effective influencer selection and campaign planning.

Here are some prominent Korean Influencer personas:

  • K-Beauty Gurus: These influencers specialize in Korean beauty products, trends, and skincare routines. They often share tutorials, reviews, and insights into the latest K-Beauty innovations.
  • K-Fashionistas: Known for their impeccable style and trendsetting abilities, K-Fashion influencers showcase Korean fashion brands, styling tips, and outfit inspiration.
  • K-Foodies: From street food adventures to fine dining experiences, K-Foodie influencers tantalize taste buds with their culinary explorations, restaurant reviews, and cooking demonstrations.

Featured Korean Influencers - K-Beauty Gurus

Download List

#1.⋆˚⟡˖ ࣪ maya˚⊹ ᰔ

@⋆˚⟡˖ ࣪ maya˚⊹ ᰔ
yesstyle: MYDELICATE10 stylevana: INF10DELI mydelicatebsns@gmail.com 💌 🎀🎀
Followers:
321.7K|
Macro Influencer
Engagement Rate:
3.0%
Avg. View:
11085
Location:
ES
This Korean Influencer is a leading voice in the world of K-beauty and skincare. Their content features in-depth product reviews, step-by-step skincare tutorials, and insights into achieving that coveted Korean glow. With a large and highly engaged audience, they offer excellent reach and influence within the K-beauty community.

#2.justin

@justin
🇰🇷 ❤️ acne tips 📧 business@justinmchung.co ⬇️ K SKINCARE 40% OFF (summer)
Followers:
433.3K|
Macro Influencer
Engagement Rate:
7.6%
Avg. View:
39346
Location:
US
Justin is a macro Korean influencer who has gained a loyal following for his relatable and informative content focused on acne and Korean skincare. He shares his personal journey with acne, provides product recommendations, and offers valuable tips for achieving clear skin using Korean beauty products.

#3.niki

@niki
bc, canada skincare, makeup, & vlogs 💌 nikimoralesso@gmail.com
Followers:
68.7K|
Micro Influencer
Engagement Rate:
2.4%
Avg. View:
1901
Location:
CA
Based in Canada, Niki is a micro Korean influencer passionate about sharing her insights on K-beauty, makeup, and skincare. Her content features detailed product reviews, tutorials, and tips for achieving a flawless complexion, particularly catering to those with sensitive skin.

#4.Brute Choi 🧿

@Brute Choi 🧿
✨Brutally Honest Skincare✨ 📍 NYC 📩: isabella@beccamgmt.com
Followers:
181.9K|
Macro Influencer
Engagement Rate:
3.0%
Avg. View:
7201
Location:
US
Brute Choi is a highly sought-after Korean Influencer known for his brutally honest approach to skincare. His content features in-depth product reviews, with a particular focus on K-beauty and solutions for acne-prone skin. His expertise and engaging personality make him a trusted source of information in the skincare community.

#5.amyflamy

@amyflamy
Hwachae girl🍉 🇰🇷 Business inquiries : DM
Followers:
3.8M|
Mega Influencer
Engagement Rate:
5.7%
Avg. View:
232408
Location:
KR
Amyflamy is a mega Korean influencer known for her engaging 'Hwachae girl' persona and popular content featuring GRWM routines, skincare, and Korean skincare products. Her impressive engagement rate and massive following make her an ideal choice for brands seeking to reach a wide audience interested in K-beauty.

#6.yej

@yej
your skincare girl isabella@beccamgmt.com
Followers:
139.0K|
Macro Influencer
Engagement Rate:
1.2%
Avg. View:
2052
Location:
US
Yej is a popular Korean Influencer passionate about sharing her knowledge of skincare with her audience. Her content primarily features Korean skincare product reviews, routines, and tips for achieving glass skin. Her expertise and engaging content make her an ideal partner for brands in the K-beauty space.

#7.kristina nguyen

@kristina nguyen
D 📍Toronto I got beef w anyone who drives a Ford 💌 kristinanguyen@dulcedo.com
Followers:
613.0K|
Macro Influencer
Engagement Rate:
4.7%
Avg. View:
30717
Location:
CA
Based in Toronto, Kristina Nguyen is a macro Korean influencer who captivates her audience with her genuine and relatable approach to skincare. Her content centers around Korean skincare, product reviews, and addressing common concerns like acne, making her a perfect match for brands targeting skincare enthusiasts.

#8.Oceane🐰🎀

@Oceane🐰🎀
13✝️ 🇰🇷/🇨🇦 IG OceaneCheon2011 Yesstyle code SKIN445 💌 oceaneskin9@gmail.com
Followers:
330.7K|
Macro Influencer
Engagement Rate:
5.9%
Avg. View:
22436
Location:
CA
Oceane is a macro Korean influencer known for her vibrant personality and passion for skincare. Her content features a mix of product reviews, routines, and lifestyle snippets, all with a focus on Korean beauty products and trends.

#9.zoeeᶻ 𝗓 𐰁

@zoeeᶻ 𝗓 𐰁
૮ ․ ․ ྀིა ugc creatorr! yesstyle codee: AEIEZO7 📨 aeiezo.work@gmail.com
Followers:
11.3K|
Micro Influencer
Engagement Rate:
3.2%
Avg. View:
467
Location:
SG
This Korean Influencer is a captivating content creator specializing in K-beauty and Korean skincare trends. Their content features product reviews, tutorials, and insights into achieving that coveted Korean aesthetic. With a strong online presence and high engagement, they are a valuable asset for brands looking to reach a passionate K-beauty audience.

#10.Song Of Skin

@Song Of Skin
Let Your Skin Sing —✨ K Beauty | Skincare Find us songofskin.com - #songofskin
Followers:
1.2M|
Mega Influencer
Engagement Rate:
0.9%
Avg. View:
11970
Location:
US
Song of Skin is a mega influencer dedicated to helping their audience achieve their skincare goals through the power of K-beauty. Their content features in-depth product reviews, routines, and tips, all centered around Korean skincare philosophies and products.

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Featured Korean Influencers - K-Fashionistas

Download List

#1.Elaine Alethea 🌼

@Elaine Alethea 🌼
hi, nice to meet you •͈ᴗ•͈ 163/48 links & inquiries: on ig elainealethea💌
Followers:
522.9K|
Macro Influencer
Engagement Rate:
1.0%
Avg. View:
6781
Location:
ID
Elaine Alethea is an Indonesian Korean Influencer on TikTok who captivates her audience with her impeccable sense of Korean style. Her content features a mix of outfit ideas, fashion tips, and showcases her unique take on Korean fashion trends.

#2.Haein (해인이⋆. 𐙚 ˚) | Korean Fashion

@Haein (해인이⋆. 𐙚 ˚) | Korean Fashion
more fun in my reels tab😉 ⤵ 📍: DMV ❣️: korean fashion | daily style inspo 💌: haein.e.e.business@gmail.com
Followers:
146.6K|
Macro Influencer
Engagement Rate:
0.0%
Avg. View:
3
Location:
United States
Looking for the epitome of Korean fashion? This macro-influencer is a must-follow for all things K-fashion. Their feed is a constant source of style inspiration, showcasing chic and wearable outfits that embody the latest Korean fashion trends. With a keen eye for detail and a knack for putting together effortlessly stylish looks, they are a valuable asset for any brand looking to tap into the world of Korean fashion.

#3.Palang-Kpop Fashion Store【公式】

@Palang-Kpop Fashion Store【公式】
アイドルたちのファッション情報を発信中！ 🫧韓国アイドル着用アイテムを販売しています！ 公式LINEで今すぐ使えるクーポンプレゼント中⬇︎⬇︎
Followers:
7.1K|
Micro Influencer
Engagement Rate:
8.4%
Avg. View:
699
Location:
JP
Palang-Kpop Fashion Store is a must-follow TikTok channel for enthusiasts of K-Pop fashion. They offer a curated selection of Korean clothing brands and provide trendy outfit inspiration. Their content caters specifically to fans of Korean pop culture and those seeking to emulate the distinctive style of their favorite idols.

#4.Haein | Korean Fashion

@Haein | Korean Fashion
your go-to style guide🫶🏻 📍DMV 💌haein.e.e.business@gmail.com LINKS & CODES⬇️
Followers:
7.3K|
Micro Influencer
Engagement Rate:
0.7%
Avg. View:
53
Location:
US
Haein is a US-based Korean Influencer on TikTok who acts as a personal stylist for her followers, specializing in Korean fashion. She provides outfit inspiration, styling tips, and showcases trendy pieces, making her content highly relevant for those seeking to elevate their style with a Korean twist.

#5.소신사장 SoshinTV

@소신사장 SoshinTV
- 성균관대 의상학 전공 - 패션 의류 쇼핑몰 18년차 MD & 대표 - 3년차 패션 유튜버 비니지스 협업 문의 👇🏻 (숏폼,롱폼 광고, 브랜드 제품 룩북노출&링크판매, 라이브 협업 문의) soshintv@naver.com
Followers:
839.0K|
Macro Influencer
Engagement Rate:
0.3%
Avg. View:
2538
Location:
KR
소신사장 SoshinTV is a prominent Korean Influencer with a substantial following, specializing in fashion and lifestyle content. Their channel offers a blend of styling tips, product reviews, and outfit inspiration, catering to a Korean audience interested in the latest fashion trends. With consistent engagement and high-quality content, 소신사장 SoshinTV presents a valuable opportunity for brands seeking to reach a fashion-conscious audience.

#6.LIRAOUTFIT KOREAN DRESS CHINESE DRESS FOR WOMENS

@LIRAOUTFIT KOREAN DRESS CHINESE DRESS FOR WOMENS
IMPORTED FASHION & OUTFIT FOR WOMEN'S
Followers:
1.8K|
Micro Influencer
Engagement Rate:
0.4%
Avg. View:
7
Location:
India
This brand brings the elegance of Korean and Chinese fashion to the forefront with their stunning collection of dresses. Their feed is a showcase of intricate designs, flattering silhouettes, and timeless pieces that capture the essence of these rich cultural aesthetics. For those seeking unique and sophisticated styles, this brand offers a captivating blend of tradition and modern fashion.

#7.kristine ꕤ ₊˙

@kristine ꕤ ₊˙
outfit diary of a 4'11" girl ⋆౨ৎ˚⟡˖ ࣪ 💌 chickabiddy11@gmail.com 📍bay area, ca
Followers:
60.2K|
Micro Influencer
Engagement Rate:
1.1%
Avg. View:
773
Location:
US
Kristine is a popular Korean influencer known for her chic and trendy style. Her TikTok feed is a treasure trove of outfit inspiration, showcasing the latest in Korean fashion and styling tips. With a keen eye for aesthetics and a dedicated following, Kristine is a perfect match for brands looking to collaborate with a stylish and influential voice in the Korean fashion scene.

#8.Eileen Kim

@Eileen Kim
fashion | beauty | lifestyle 💌 eileenkim960@gmail.com
Followers:
39.5K|
Micro Influencer
Engagement Rate:
0.6%
Avg. View:
283
Location:
US
Eileen Kim is a prominent Korean influencer known for her impeccable sense of style and captivating fashion content. Her feed is a curated blend of minimal aesthetics, trendy fall fashion, and inspiring outfit ideas. Eileen's engagement rate is impressive, making her an ideal partner for brands looking to reach a stylish and engaged audience.

#9..⋆𐙚 lin ⊹ ࣪ ׅ

@.⋆𐙚 lin ⊹ ࣪ ׅ
⊹ ࣪ ׅ 🐈‍⬛ ‧˚ intj | ♓︎ | 19 ⟣ yesstyle: LINVYU2 ⟣ collab/pr: linvyu2@gmail.com
Followers:
136.9K|
Macro Influencer
Engagement Rate:
1.4%
Avg. View:
2071
Location:
DE
This trendy Korean influencer boasts a dedicated following, captivated by their impeccable sense of style and aesthetically pleasing content. Their feed is a treasure trove of outfit inspiration, featuring a mix of trendy pieces and timeless classics. Brands looking to tap into the Gen Z and Millennial market in search of fashion inspiration would find great synergy with this influencer.

#10.oh no nina

@oh no nina
nina yu • 유소미 • ‘97 I'm a Korean-American content creator making videos where I share my daily life and interests in Korean pop culture, art & digital media, and more! I am also a webtoon creator self-publishing my own webtoon called To Love and Be Loved :) You can find videos on digital illustration, web comics, creating a webtoon, and my life as a webtoon creator here. It's a fun time here! Subscribe to be a part of it :) Twitter: ninaeyu Instagram: ninaeyu TikTok: ninaeyu Art Instagram: somiyudraws WEBTOON username: SOMIYU Spotify: neenzus For business inquiries and sponsorships: ninaeyu@gmail.com FAQ: Camera: canon g7x Editing software: Final Cut Pro Ethnicity: Korean Located: California College/major: UC Berkeley, Media Studies (graduated Spring 2019) Height: 172cm
Followers:
1.1M|
Mega Influencer
Engagement Rate:
0.2%
Avg. View:
1759
Location:
US
Oh no nina is a popular Korean-American influencer with a significant following across multiple platforms. Her content offers a blend of lifestyle vlogs, Korean culture insights, and fashion inspiration. With a focus on Korean trends and aesthetics, Oh no nina's channel is a valuable platform for brands looking to engage with a young, trend-conscious audience interested in Korean culture and fashion.

Tailor Your Search for More Influencers with Latest Data

Featured Korean Influencers - K-Foodies

Download List

#1.🧋Gaezari 게자리

@🧋Gaezari 게자리
문의 💌 gaezari97@gmail.com 맛있는 음식들을 소개해줄게요! Introducing Korean Lunches 🍴
Followers:
1.1M|
Mega Influencer
Engagement Rate:
21.2%
Avg. View:
243728
Location:
KR
Gaezari is a highly influential Korean food creator with a massive following, captivating audiences with her visually stunning presentations of traditional Korean lunch meals. Her content is both appetizing and informative, offering a unique glimpse into the heart of Korean cuisine. For maximum impact and reach within the Korean food community, Gaezari is an exceptional choice for collaborations.

#2.유지만ㅣ초간단 건강 레시피

@유지만ㅣ초간단 건강 레시피
식단 고민 이제 그만 ⬇️자세한 레시피 & 자주 쓰는 제품 정보
Followers:
218.1K|
Macro Influencer
Engagement Rate:
0.6%
Avg. View:
1410
Location:
South Korea
This Korean influencer is a culinary expert captivating audiences with their passion for Korean cuisine. Their content features a delightful blend of traditional and modern recipes, insightful cooking tutorials, and enticing restaurant reviews. Their dedication to showcasing the rich flavors and culinary heritage of Korea is evident in their high-quality content, making them a prime choice for collaborations targeting food enthusiasts.

#3.Sarah Soojin Ahn

@Sarah Soojin Ahn
I like food and life
Followers:
425.4K|
Macro Influencer
Engagement Rate:
27.6%
Avg. View:
125248
Location:
US
Sarah Soojin Ahn is a highly engaging Korean influencer who shares her passion for Korean food, travel, and culture with her large audience. Her content is visually appealing, informative, and reflects a genuine love for Korean cuisine. Brands seeking to collaborate with a prominent figure in the Korean food scene should consider Sarah.

#4.HanKook

@HanKook
📮hankook1128@gmail.com Hello I’m HanKook Hankook literally mean "Korea🇰🇷"
Followers:
541.6K|
Macro Influencer
Engagement Rate:
6.0%
Avg. View:
33784
Location:
US
HanKook is a popular Korean influencer who immerses his audience in Korean culture through his engaging mukbangs and explorations of Korean cuisine. His content is visually appealing, informative, and reflects a genuine passion for Korean food. Brands seeking to collaborate with a prominent figure in the Korean food scene should definitely consider HanKook.

#5.Koreanosh

@Koreanosh
2nd Best British YouTuber in Korea Koreannosh@gmail.com ⬇️🟣TWITCH🟣⬇️
Followers:
505.5K|
Macro Influencer
Engagement Rate:
7.2%
Avg. View:
39517
Location:
KR
Koreanosh is a popular Korean influencer known for his entertaining mukbangs and reviews of Korean convenience store food. His content is engaging, humorous, and provides a unique perspective on Korean food culture. With a large and dedicated following, Koreanosh is an excellent choice for brands looking to reach an audience passionate about Korean cuisine.

#6.judy

@judy
my ig is pretty cool too ⬆️ Collab💌: judy.lee@gushcloud.com
Followers:
907.3K|
Macro Influencer
Engagement Rate:
0.0%
Avg. View:
357
Location:
CA
Judy is a popular Korean influencer known for her engaging reviews of Korean convenience store food. Her content is fun, relatable, and offers a unique perspective on Korean cuisine. With a large and active following, Judy presents a great opportunity for brands looking to reach a wide audience interested in Korean food.

#7.Korean Life

@Korean Life
No.1 Food Psychologist 🧐 Pls Help me 10K follow!!
Followers:
38.8K|
Micro Influencer
Engagement Rate:
4.3%
Avg. View:
1990
Location:
US
Korean Life is a dedicated food channel showcasing the best of Korean cuisine through captivating mukbangs and ASMR experiences. This channel is perfect for food enthusiasts looking to explore the sensory delights of Korean food.

#8.새론 Saeronie

@새론 Saeronie
새론 🇰🇷 in 🇸🇬 @signedbywild
Followers:
430.0K|
Macro Influencer
Engagement Rate:
0.6%
Avg. View:
2998
Location:
SG
Based in Singapore, Saeronie offers a glimpse into her life as a Korean influencer abroad. Her content encompasses Korean lifestyle, beauty, and food, showcasing a blend of Korean and Singaporean influences. Saeronie's channel is a great fit for brands targeting a global audience interested in Korean culture.

#9.alyssa ☻

@alyssa ☻
bay area foodie ☻ ☻ ☻ ✉️ srichards@pearpop.com
Followers:
512.0K|
Macro Influencer
Engagement Rate:
4.8%
Avg. View:
25448
Location:
US
Alyssa is a popular food influencer known for her engaging food reviews and mukbangs, covering a diverse range of cuisines. Her content is fun, relatable, and appeals to a broad audience of food enthusiasts.

#10.kina ☆

@kina ☆
LA | Seoul 🤍 💌 kina@whalartalent.com
Followers:
153.1K|
Macro Influencer
Engagement Rate:
8.5%
Avg. View:
13707
Location:
US
Kina is a Korean influencer based in LA and Seoul, sharing glimpses into her life and experiences with her family. Her content is lighthearted, relatable, and offers a glimpse into the Korean-American lifestyle.

Tailor Your Search for More Influencers with Latest Data

Reaching Your Target Audience with Korean Influencers

Each Korean Influencer persona attracts a distinct audience segment, making it essential to align your brand with influencers whose followers match your target market.

  • K-Beauty Gurus: These influencers resonate with a predominantly female audience interested in skincare, makeup, and beauty trends, particularly those fascinated by Korean beauty standards.
  • K-Fashionistas: Their audience comprises fashion-conscious individuals seeking style inspiration, outfit ideas, and the latest trends, often influenced by Korean fashion sensibilities.
  • K-Foodies: Food enthusiasts, culinary adventurers, and those seeking dining recommendations make up the core audience of K-Foodie influencers, driven by their love for Korean cuisine and food experiences.

Exploring Popular Content Themes in the Korean Influencer Sphere

Korean Influencers excel at creating engaging content across various themes, leveraging their cultural background and audience preferences.

Here are some dominant content themes:

  • K-Beauty Routines: Step-by-step skincare routines, product reviews, and makeup tutorials dominate the K-Beauty influencer space.
  • Fashion Lookbooks: K-Fashion influencers showcase their unique style through curated outfit posts, lookbooks, and fashion hauls, often incorporating Korean fashion brands.
  • Food Vlogs and Reviews: From exploring hidden culinary gems to sharing traditional Korean recipes, K-Foodie influencers create visually appealing and informative food content.

Finding the right Korean Influencers can be streamlined by utilizing relevant hashtags on social media platforms.

Here are some helpful hashtags:

  • General Korean Influencers: #koreaninfluencer #kinfluencer #koreancreator
  • K-Beauty: #kbeauty #koreanskincare #koreanmakeup
  • K-Fashion: #kfashion #koreanstyle #koreanfashion
  • K-Food: #koreanfood #kfood #koreanfoodie

Products That Shine with Korean Influencers

Korean Influencers have a proven track record of successfully promoting various products and services, particularly those aligning with their areas of expertise.

Here are the top 3 product niches that resonate with Korean Influencers:

1. Beauty and Skincare

Korean Influencers are highly influential in the beauty and skincare industry. Their recommendations carry significant weight among their followers, making them ideal partners for brands offering Korean beauty products, skincare solutions, and makeup items.

2. Fashion and Apparel

With their keen sense of style and influence on Korean fashion trends, K-Fashion influencers are sought-after collaborators for clothing brands, accessory designers, and footwear companies targeting a fashion-forward audience.

3. Food and Beverage

K-Foodie influencers have a knack for showcasing culinary experiences and food products in an enticing manner. They are effective at promoting restaurants, food delivery services, and food brands seeking to reach a wider audience interested in Korean cuisine or unique dining experiences.

Featured Korean Influencers for Food and Beverage Collaboration

Download List

#1.Mykoreandic

@Mykoreandic
😎World Class Professionally Trained Man
Followers:
10.0M|
Mega Influencer
Engagement Rate:
0.5%
Avg. View:
52340
Location:
US
Mykoreandic is a mega influencer on YouTube, boasting a staggering 10 million subscribers drawn to his passion for Korean food. His content primarily features Mukbang and cooking videos, showcasing a wide array of Korean dishes and culinary experiences. Mykoreandic's massive following and engaging content make him a prime choice for brands seeking to reach a vast audience interested in Korean cuisine.

#2.Seonkyoung Longest 김선경

@Seonkyoung Longest 김선경
Easy & Fun Recipes From All Around the World 🌎 Let’s Eat The Good Life 🌱
Followers:
132.4K|
Macro Influencer
Engagement Rate:
1.5%
Avg. View:
2351
Location:
US
Seonkyoung Longest is a US-based Korean influencer with a passion for sharing easy and fun recipes from around the world. Her content focuses on showcasing the diversity and deliciousness of global cuisine, with a particular emphasis on Korean food. Her engaging TikTok videos and use of relevant hashtags like #koreanfood and #eatthegoodlife make her an ideal partner for brands looking to reach a food-loving audience.

#3.K_TABLE

@K_TABLE
Let me introduce📷 💖good Korean food 💖
Followers:
30.8K|
Micro Influencer
Engagement Rate:
1.1%
Avg. View:
363
Location:
KR
K_TABLE is a Korean influencer who invites their audience on a delectable journey through the world of Korean cuisine. Their content is a visual feast, showcasing a variety of traditional dishes and culinary experiences. With consistent use of relevant hashtags and impressive engagement, K_TABLE is an ideal partner for brands looking to showcase the richness and diversity of Korean food.

#4.Tastes Seoul Good테이스트서울굿

@Tastes Seoul Good테이스트서울굿
Join Tastes Seoul Good, your ultimate guide to Korean food and travel. Our channel is led by a foreigner living in Seoul who shares insider tips and tricks for traveling to Korea, in-depth food and restaurant reviews, and fun vlogs showcasing the best of Korean culture and must-visit destinations. Our mission is to become the best source of information for travelers seeking up-to-date and engaging content about traveling to Korea. We cover everything from how to travel to South Korea, where to eat in Korea, living in Korea as a foreigner, Korean food reviews, Korean trip guides, to Korea foreigner vlogs. #tastesseoulgood #koreanfood #테이스트서울굿 Email: tastesseoulgood@gmail.com 안녕하세요. 유튜브 채널 "테이스트 서울 굿 Tastes Seoul Good" 입니다. 한국의 여행지와 음식에 관한 영상을 제작하며 한국여행에 관한 팁도 공유 하고 있습니다. 한국 시간으로 매주 토요일 저녁 8pm 그리고 일요일 오전 11am에 한국의 이곳저곳을 소개하는 워킹 라이브 방송을 페이스 북에서 진행하고 있습니다. ✳ 페이스북 그룹: Korean Food & Travel Fans - Live Tour With Tastes Seoul Good ✳ 비즈니스 문의: tastesseoulgood@gmail.com (한국어로 문의 가능합니다)
Followers:
41.6K|
Micro Influencer
Engagement Rate:
0.4%
Avg. View:
149
Location:
KR
Tastes Seoul Good is a YouTube channel dedicated to providing the ultimate guide to Korean food and travel. This channel is a fantastic resource for Korean influencers and anyone interested in Korean culinary experiences. With in-depth food and restaurant reviews, travel tips, and engaging vlogs, Tastes Seoul Good offers a comprehensive look at Korean cuisine and culture.

#5.charlikestoeat

@charlikestoeat
charkimofficial@gmail.com lifestyle vlogs and food reviews ♡
Followers:
11.6K|
Micro Influencer
Engagement Rate:
0.7%
Avg. View:
99
Location:
US
Charlikestoeat is a TikTok micro-influencer who shares their love for food, particularly Korean cuisine, through engaging lifestyle vlogs and restaurant reviews. Based in the Bay Area, their content offers valuable insights into the local Korean food scene, making them a perfect fit for brands targeting this niche.

#6.Seoul Tapas, Yasik

@Seoul Tapas, Yasik
🍽️ Dubai-born Korean Tapas 🍗 Experience rich flavors of #koreanstreetfood 📍 Available on @deliveroo_ae @talabatuae @careemuae
Followers:
6.6K|
Micro Influencer
Engagement Rate:
3.9%
Avg. View:
254
Location:
United Arab Emirates
Seoul Tapas, Yasik, is a Dubai-based food influencer who tantalizes taste buds with their vibrant portrayal of Korean street food. Their content is a delicious fusion of flavor and visual appeal, showcasing the rich diversity of Korean cuisine. With a dedicated following and impressive engagement, Seoul Tapas, Yasik offers a direct line to an audience passionate about exploring new culinary adventures.

#7.Xixiplease | Xixi Liu

@Xixiplease | Xixi Liu
I like to travel and eat ✉️ hello@xixiliu.co 📍 SYD, AU
Followers:
526.0K|
Macro Influencer
Engagement Rate:
0.1%
Avg. View:
544
Location:
AU
Xixi Liu, known online as Xixiplease, is a macro-influencer on TikTok who shares her passion for travel and food with her large audience. Her content features visually appealing photoshoots and videos highlighting diverse culinary experiences, particularly those with a connection to her Chinese heritage. Xixi's strong engagement and authentic approach make her an ideal partner for brands looking to reach a food-loving audience.

#8.Apryl

@Apryl
All about S.Korea 🇰🇷 Food | Tips | Life let me know what you want me to try!
Followers:
2.5K|
Micro Influencer
Engagement Rate:
2.1%
Avg. View:
82
Location:
KR
Apryl is a Korean influencer sharing their passion for all things South Korea, with a specific focus on food, travel tips, and daily life. Their content provides a genuine and engaging look into Korean culture, making them an ideal choice for brands seeking to connect with audiences interested in Korean culinary experiences.

#9.heyinspace

@heyinspace
just messin' with my food😋 seoul, korea Find my written recipes below! https://bit.ly/3U2aOMW ▫instagram▫ www.instagram.com/heyinspace ▫tiktok▫ www.tiktok.com/@heyinspace Discounts on K-Beauty Products: ▫YesStyle code: HEYIN123 https://ystyle.co/qMPk ▫Olive Young Global code: HEYIN20 https://global.oliveyoung.com/if/rd?su=7YTZ6PNV
Followers:
145.0K|
Macro Influencer
Engagement Rate:
0.2%
Avg. View:
332
Location:
KR
Heyinspace is a Korean influencer captivating a large audience of 145,000 YouTube subscribers with their artistic and playful approach to food. Their content features unique recipes, often with a focus on Korean cuisine, presented through visually engaging videos. Heyinspace's creativity and strong engagement make them an ideal choice for brands seeking to collaborate with passionate food influencers.

#10.brandneweats 🚀

@brandneweats 🚀
honest tips 🇯🇵🇰🇷 📍Sydney ✉️: brandneweats@gmail.com 👇 discounts/recs👇
Followers:
27.7K|
Micro Influencer
Engagement Rate:
2.2%
Avg. View:
822
Location:
AU
This Australian-based food enthusiast captivates their audience with honest reviews and recommendations. Their content centers around culinary adventures, with a particular emphasis on Japanese cuisine, as seen in their frequent use of relevant hashtags. Their impressive engagement rates speak to their ability to resonate with a loyal following of food lovers.

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Featured Korean Influencers for Beauty and Skincare Collaboration

Download List

#1.Maria 🌷

@Maria 🌷
• UGC {skincare- kbeauty} KW🇰🇼 Combination skin 🫧
Followers:
1.2K|
Micro Influencer
Engagement Rate:
4.7%
Avg. View:
56
Location:
Maria is a dedicated Korean skincare enthusiast with a passion for sharing her knowledge and experiences. Her content primarily focuses on K-beauty routines, product reviews, and tips, all tailored for those with combination skin. Maria's authentic voice and highly engaged following make her an excellent choice for brands seeking to connect with a passionate K-beauty community.

#2.Brute Choi 🧿

@Brute Choi 🧿
✨Brutally Honest Skincare🧴✨ ▫️ TikTok: 180k ▫️📍NYC ▫️ isabella@beccamgmt.com
Followers:
78.0K|
Micro Influencer
Engagement Rate:
1.9%
Avg. View:
1462
Location:
United States
Brute Choi is a Korean skincare enthusiast known for her brutally honest product reviews and insightful recommendations. Based in NYC, she shares her passion for K-beauty with a focus on effective and reliable products. Brute's authentic approach and strong engagement make her a valuable partner for brands seeking genuine Korean influencer collaborations.

#3.Glow Shelfie - Beauty for Beautiful souls 💓✨🐰

@Glow Shelfie - Beauty for Beautiful souls 💓✨🐰
📍Your girl in Seoul to find & unlock our holy grails 🛍️ Save money with codes👇 💌 glowshelfie@gmail.com
Followers:
42.3K|
Micro Influencer
Engagement Rate:
1.0%
Avg. View:
414
Location:
South Korea
This Korean influencer, based in Seoul, is a trusted voice in the beauty community, sharing their passion for Korean skincare with their engaged audience. Their content features in-depth product reviews, with a focus on achieving glowing skin through effective K-beauty solutions. Brands looking to tap into the passionate K-beauty market will find this influencer's authentic approach highly valuable.

#4.Dr. Sam Ellis

@Dr. Sam Ellis
NEW VIDEOS WILL GO LIVE EVERY FRIDAY AT 12pm ET/9am PT! Hi! I'm a Board-Certified Dermatologist based in Danville, California. Welcome to my channel! My goal is to answer all your skincare and treatment questions, share honest skincare product reviews, and give you a peek into my life as a dermatologist. Find me on Instagram: https://www.instagram.com/drsamanthaellis
Followers:
489.0K|
Macro Influencer
Engagement Rate:
0.4%
Avg. View:
2175
Location:
US
Dr. Sam Ellis is a board-certified dermatologist leveraging her expertise to educate her audience on skincare. Her content features a blend of product reviews, skincare routines, and insightful discussions on various skin concerns. Dr. Ellis's professional background and clear focus on skincare, including Korean skincare products, make her an ideal partner for brands seeking a credible voice in the industry.

#5.Sarah✨ Makeup & Skincare

@Sarah✨ Makeup & Skincare
No, I don’t know how many lip tints I own☺️ 💌: sarahkchey97@gmail.com
Followers:
134.2K|
Macro Influencer
Engagement Rate:
1.3%
Avg. View:
2430
Location:
US
Sarah is a prominent Korean beauty influencer with a passion for Korean makeup and skincare. Her content features in-depth product reviews, tutorials, and travel vlogs from Korea, showcasing her expertise and love for the culture. Sarah's engaging content and strong online presence make her a perfect choice for brands looking to tap into the passionate Korean beauty market.

#6.Nipun Kapur

@Nipun Kapur
Hello Hello & Welcome to Skincare Simplified. I am a certified skincare consultant & coach and I design skincare routines. I am here to help you find your way through the thousands of skincare products available and find your ideal routine. Subscribe for daily skincare videos and Join my membership to access member only live streams where I speak with you one on one and help you design your skincare routine. https://www.youtube.com/@NipunKapur/membership
Followers:
296.0K|
Macro Influencer
Engagement Rate:
0.1%
Avg. View:
339
Location:
AE
Nipun Kapur is a certified skincare consultant and coach specializing in Korean skincare routines. His channel, Skincare Simplified, provides daily skincare advice, product reviews, and personalized routine recommendations. Nipun's expertise and engaged following make him an ideal partner for brands in the Korean beauty market.

#7.frieda

@frieda
amsterdam yesstyle: FRIEDA01 🍃🪴🧸🪐🤎
Followers:
141.9K|
Macro Influencer
Engagement Rate:
1.1%
Avg. View:
1713
Location:
NL
Frieda, a popular Korean Influencer based in Amsterdam, is a go-to source for all things K-beauty and skincare. Her content features product reviews, routines, and tips, all delivered with an authentic and engaging style. Frieda's dedication to the niche makes her an ideal partner for brands seeking to reach a passionate audience.

#8.Song Of Skin

@Song Of Skin
Let Your Skin Sing —✨ K Beauty | Skincare Find us songofskin.com - #songofskin
Followers:
1.2M|
Mega Influencer
Engagement Rate:
0.9%
Avg. View:
11970
Location:
US
Song of Skin is a leading mega influencer in the K-beauty space, boasting a massive and engaged following. Their content centers around Korean skincare, providing valuable insights and product reviews. Brands seeking to reach a dedicated K-beauty audience will find a perfect partner in Song of Skin.

#9.Norah. | Content Creator 🎥 |

@Norah. | Content Creator 🎥 |
~ taking prs/paid work ~ | #ugc📍🇵🇰 🦢 @yesstyle code : NORAH10🕯️
Followers:
3.4K|
Micro Influencer
Engagement Rate:
9.0%
Avg. View:
302
Location:
Pakistan
Norah is a content creator with a passion for Korean skincare. Her content features a visually appealing blend of product reviews, tutorials, and skincare routines, all with a focus on Korean beauty products. Her strong engagement with her audience and her dedicated use of relevant hashtags make her a perfect choice for brands looking to collaborate with a Korean Influencer who resonates with their target demographic.

#10.Ishika Garg

@Ishika Garg
#filterfree 🧿 🌻Sharing makeup, skincare, haircare & life’s vibrant moments! 📍Bangalore | Jaipur 💌 Dm or glowwiish@gmail.com for collaboration
Followers:
16.2K|
Micro Influencer
Engagement Rate:
1.4%
Avg. View:
230
Location:
India
Ishika Garg is a passionate advocate for Korean beauty, sharing her insights and experiences with a dedicated following. Her content features a blend of product reviews, routine showcases, and tips, all centered around her love for K-beauty. Ishika's genuine approach and strong engagement make her a perfect fit for brands seeking authentic Korean influencer collaborations.

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Standing Out in the Crowd: Content Tips for Korean Influencers

In a competitive landscape, Korean Influencers can differentiate themselves by:

  • Showcasing Cultural Insights: Incorporating elements of Korean culture, traditions, or language into their content can create a unique appeal.
  • Collaborating with Other Creators: Cross-promotional collaborations with influencers in complementary niches can expand their reach and audience.
  • Engaging Authentically: Building genuine connections with their followers through interactive content, Q&A sessions, and behind-the-scenes glimpses can foster trust and loyalty.