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Hispanic Influencers: Unlocking the Power of Cultural Connection

Navigating the vibrant and diverse landscape of Hispanic influencer marketing requires a deep understanding of cultural nuances, audience preferences, and effective collaboration strategies. This guide delves into the world of Hispanic influencers, exploring their unique personas, the audiences they command, and the content themes that drive engagement. Discover how to identify the perfect influencers for your brand, leverage their cultural capital, and unlock the immense potential of the Hispanic market.

Understanding Hispanic Influencer Personas

Hispanic influencers, like any other niche, encompass a diverse range of individuals with unique styles and areas of expertise. Here are some common personas you might encounter:

  • Lifestyle Influencers: These individuals share their daily lives, fashion choices, travel experiences, and cultural insights, appealing to a broad audience seeking inspiration and entertainment.
  • Foodies: From showcasing traditional recipes to exploring modern culinary fusions, these influencers captivate audiences with their passion for food and cultural heritage.
  • Beauty and Fashion Gurus: These influencers set trends and provide beauty tips, makeup tutorials, and fashion advice, resonating with audiences interested in the latest styles and products.

Featured Hispanic Influencers - Culinary Connoisseurs

Download List

#1.Tu pana Christian

@Tu pana Christian
Recetas y cervezas PR🇵🇷📍 📧tupanachristian@yahoo.com
Followers:
66.0K|
Micro Influencer
Engagement Rate:
24.7%
Avg. View:
24404
Location:
US
Tu pana Christian is a highly engaging micro-influencer specializing in the art of Puerto Rican cuisine. His content features a delightful mix of easy-to-follow recipes and beer pairings, making him a perfect collaborator for brands looking to reach a passionate audience interested in authentic Hispanic flavors.

#2.janet l. ♥︎

@janet l. ♥︎
recipes / amazon storefront below🩷
Followers:
168.5K|
Macro Influencer
Engagement Rate:
1.2%
Avg. View:
2710
Location:
US
janet l. ♥︎ is a macro influencer who has cultivated a large and devoted following through her passion for baking. Her content features a variety of recipes, with a particular emphasis on Mexican flavors and aesthetics. Her high engagement rates and consistent posting schedule make her an ideal choice for brands looking to collaborate with a prominent figure among Hispanic influencers.

#3.Cocina con Milagro

@Cocina con Milagro
Descripción Hola Gracias por Visitar cocina con Milagro es un placer cocinar
Followers:
4.6M|
Mega Influencer
Engagement Rate:
0.2%
Avg. View:
15996
Location:
US
Cocina con Milagro is a mega Hispanic influencer with a passion for cooking and sharing her culinary expertise with millions of followers. Her channel is a treasure trove of delicious recipes and cooking tips, making her an ideal partner for brands looking to reach a wide audience interested in Hispanic cuisine.

#4.alo👩🏻‍🍳🤍

@alo👩🏻‍🍳🤍
sahm👧🏻👦🏻 Lifestyle 💐•👩🏻‍🍳🤍 📍TX•Michoacán hola.alopadilla@gmail.com
Followers:
134.6K|
Macro Influencer
Engagement Rate:
25.5%
Avg. View:
42146
Location:
US
alo👩🏻‍🍳🤍 is a macro influencer and stay-at-home mom who has amassed a large following by sharing relatable lifestyle content and easy-to-follow recipes. Her warm and inviting approach, combined with her celebration of Latina culture, has made her a trusted voice among Hispanic influencers.

#5.Criollo Grindz

@Criollo Grindz
Cocina Criolla 🇵🇷 Content Creator Instagram: Criollo_grindz
Followers:
125.1K|
Macro Influencer
Engagement Rate:
2.0%
Avg. View:
3625
Location:
US
Criollo Grindz is a must-follow for anyone who loves authentic Cocina Criolla. This passionate Hispanic influencer shares mouthwatering recipes and culinary tips, captivating a large and engaged audience. Their dedication to showcasing the richness of Latin flavors makes them an ideal partner for brands looking to reach food enthusiasts.

#6.Raquel

@Raquel
A modern healthy twist to our abuela’s recipes 🇲🇽 FULL RECIPES⬇️
Followers:
597.2K|
Macro Influencer
Engagement Rate:
0.1%
Avg. View:
730
Location:
US
Raquel is a macro influencer who puts a modern, healthy spin on classic recipes, particularly drawing inspiration from traditional Hispanic cuisine. Her content resonates with a large and engaged audience interested in delicious and nutritious meals. Brands looking to reach a health-conscious demographic within the Hispanic influencer space would find Raquel to be a valuable partner.

#7.Sazón Yessi 🦜

@Sazón Yessi 🦜
Jinotegana El paso a paso y ingredientes de las recetas disponibles en 👇🏽
Followers:
171.1K|
Macro Influencer
Engagement Rate:
3.3%
Avg. View:
6780
Location:
NI
Sazón Yessi is a macro Hispanic influencer hailing from Jinotega, Nicaragua, captivating audiences with her passion for traditional recipes. Her content provides step-by-step guides and ingredient lists, making it easy for her followers to recreate authentic Nicaraguan dishes at home.

#8.LatinDucksKitchen

@LatinDucksKitchen
Andrea | Jax, Fl 🌴 An olive-free kitchen! 🚫🫒 Follow on IG for (some) recipes!
Followers:
193.6K|
Macro Influencer
Engagement Rate:
0.8%
Avg. View:
1763
Location:
US
LatinDucksKitchen brings the vibrant flavors of Puerto Rico to life with their delicious recipes and engaging content. This Hispanic influencer's passion for comida Boricua is evident in every post, captivating a large and dedicated audience. Their authentic approach to showcasing their culinary heritage makes them a perfect fit for brands targeting food lovers.

#9.La cocina de Sher

@La cocina de Sher
Honduras un País con una deliciosa gastronomía! 📍🇭🇳
Followers:
64.4K|
Micro Influencer
Engagement Rate:
1.5%
Avg. View:
1552
Location:
HN
La cocina de Sher invites audiences to explore the delicious world of Honduran gastronomy. This micro influencer shares authentic recipes and cooking tips, captivating a dedicated audience with their passion for food. Businesses seeking to tap into the vibrant world of Hispanic influencers should consider collaborating with La cocina de Sher.

#10.Latino Foodie Family ✨

@Latino Foodie Family ✨
Somos una familia en la que todos amamos la comida. ¡Aquí todos cocinamos! ✨
Followers:
16.4K|
Micro Influencer
Engagement Rate:
1.1%
Avg. View:
268
Location:
CO
Latino Foodie Family is a micro-influencer family channel that celebrates the joy of cooking together. Their content focuses on sharing family-friendly recipes, making them a great fit for brands looking to reach Hispanic audiences with authentic culinary content.

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Featured Hispanic Influencers - Beauty and Fashion Trendsetters

Download List

#1.latinx gang

@latinx gang
where my latinos at? makeup looks + grwm ! 🇲🇽🇵🇪🇧🇷🇨🇱🇨🇴🇬🇹🇦🇷🇪🇸
Followers:
41.6K|
Micro Influencer
Engagement Rate:
0.1%
Avg. View:
33
Location:
US
LatinX Gang is a highly engaging TikTok influencer who shares captivating makeup looks and GRWM (Get Ready With Me) videos. Their content specifically caters to the Latinx community, celebrating diversity and inclusivity in beauty. With a dedicated following and consistent use of relevant hashtags, LatinX Gang is a prime choice for brands looking to collaborate with Hispanic influencers in the beauty space.

#2.Priso Blossom

@Priso Blossom
Hola ✌🏻 Me llamo Priscila pero mis amigos me dicen Priso suscríbete para hablar de k-beauty maquillaje coreano para latinas
Followers:
76.4K|
Micro Influencer
Engagement Rate:
0.6%
Avg. View:
456
Location:
Priso Blossom is a rising Hispanic Influencer in the beauty community, captivating Latina women with her passion for K-beauty and makeup. Her tutorials and product reviews provide valuable insights and inspiration, establishing her as a trusted voice in the industry.

#3.Alessa Coneo

@Alessa Coneo
makeupbyalessac@gmail.com from 🇨🇴 in 🇺🇸 gratis temu👇🏼
Followers:
602.1K|
Macro Influencer
Engagement Rate:
0.1%
Avg. View:
325
Location:
US
Alessa Coneo is a prominent beauty influencer on TikTok, captivating her large audience with stunning makeup transformations and tutorials. Her content reflects the latest beauty trends, making her a go-to source for makeup inspiration. Alessa's strong engagement and Colombian heritage make her an ideal choice for brands aiming to connect with Hispanic influencers and beauty enthusiasts.

#4.Jeamileth Doll

@Jeamileth Doll
Hola Coqueta este es un canal de Belleza donde encontraras totorales de maquillaje, reseña de los últimos lanzamiento de marcas de maquillaje , trucos y tips del cuidado de la piel y mucho mas.... Suscribete y Comparte.
Followers:
5.5M|
Mega Influencer
Engagement Rate:
0.0%
Avg. View:
909
Location:
PE
Jeamileth Doll is a prominent beauty influencer captivating millions with her makeup tutorials, product reviews, and skincare tips. Her channel is a treasure trove of inspiration, featuring the latest trends and techniques in the world of beauty. As a leading Hispanic influencer, Jeamileth holds significant sway over a highly engaged audience, making her an ideal partner for brands looking to make their mark in the beauty space.

#5.Magdaline Janet

@Magdaline Janet
Hey everyone! My name is Magdaline Janet and welcome to my channel! I am Latina 🇭🇳🇸🇻 & LA native (Hollywood to be exact, hehe) and I love anything makeup and beauty related. I welcome you to join me on my beauty journey and hope you can learn as much as possible. I upload a few times a week ☺️ I truly believe in, if you look good you feel good and you do good! Instagram: https://www.instagram.com/magdalinejanet TikTok: https://www.tiktok.com/@magdalinejanet Thank you for stopping by and please don't forget to subscribe! 💌 Business Inquiries: Magdaline@BeelineTalent.Com
Followers:
71.8K|
Micro Influencer
Engagement Rate:
0.3%
Avg. View:
218
Location:
US
Magdaline Janet is a Los Angeles-based Latina influencer passionate about all things makeup and beauty. Her content focuses on makeup techniques and tutorials specifically designed for Latina skin tones. Magdaline's dedication to inclusivity and her engaging content make her a perfect fit for brands looking to connect with this demographic.

#6.🍓🎀 𝒜𝓁𝒾𝓃𝒶 🎀🍓

@🍓🎀 𝒜𝓁𝒾𝓃𝒶 🎀🍓
🇺🇸🇲🇽 💘Why are you stalking me?💘 💞Follow the backup 💞 @Alina
Followers:
37.0K|
Micro Influencer
Engagement Rate:
2.9%
Avg. View:
1184
Location:
US
🍓🎀 𝒜𝓁𝒾𝓃𝒶 🎀🍓 is a talented makeup artist and Hispanic influencer who shares their passion for beauty with their followers on TikTok. Their videos feature a range of makeup tutorials, product reviews, and beauty tips, all delivered with an engaging and relatable style. 🍓🎀 𝒜𝓁𝒾𝓃𝒶 🎀🍓's creativity and expertise make them an ideal partner for brands looking to connect with a beauty-conscious audience.

#7.Vogue México y Latinoamérica

@Vogue México y Latinoamérica
Desde 1892, Vogue se ha establecido como la Biblia de la Moda a nivel mundial, así como el barómetro de lo que es culturalmente relevante en la moda, la belleza, el lujo y el estilo de vida. Este canal es un portal al contenido más exclusivo y cautivador para los amantes de la moda que buscan las últimas tendencias, las historias más inspiradoras y la guía de actualidad de la mano de las celebridades y personajes más destacados de México, Latinoamérica y el mundo. Suscríbete al canal y activa tus notificaciones para no perderte ni un solo detalle ►► https://bit.ly/2P0MBI9 Encuentra más inspiración en: www.vogue.mx Para cuestiones comerciales por favor escríbenos a: advertising@condenast.com.mx
Followers:
890.0K|
Macro Influencer
Engagement Rate:
0.0%
Avg. View:
186
Location:
MX
Vogue México y Latinoamérica is a leading voice in the world of fashion and beauty for the Hispanic community. Their channel offers a glimpse into the latest trends, inspiring followers with stunning visuals and exclusive content. As a highly influential name in the Latin American fashion scene, they are a prime choice for collaborations.

#8.Vogue

@Vogue
Welcome to Vogue's Global Video Channel, where the culture of fashion is defined.
Followers:
14.9M|
Mega Influencer
Engagement Rate:
0.1%
Avg. View:
8483
Location:
US
As a global authority in fashion and beauty, Vogue needs no introduction. Their channel offers a window into the world of high fashion, showcasing the latest trends and inspiring millions of followers. Their content is synonymous with style and sophistication, making them an ideal partner for collaborations.

#9.jas🪷

@jas🪷
code Jas11 20% for contact lenses -->
Followers:
141.7K|
Macro Influencer
Engagement Rate:
20.6%
Avg. View:
33208
Location:
DE
This rising Hispanic influencer is making waves in the beauty community with their captivating makeup tutorials. Specializing in Latina makeup trends, they boast a large and highly engaged following. Their content, featuring looks inspired by celebrities like Jenna Ortega, is sure to resonate with a fashion-forward audience.

#10.KARIANNA RIVAS BASTARDO

@KARIANNA RIVAS BASTARDO
HOLA BIENVENIDO A MI CANAL: aquí encontrarás contenido de belleza actualizado, como maquillaje, cuidados para el cabello, mascarillas caseras, Exfoliante casero, etc 👈 actualmente me encuentro en Brasil 🇧🇷, así que también tendrán contenido actualizado y sobretodo testado, en el área de la belleza, ASÍ QUE ES SÚPER IMPORTANTE QUE TE SUSCRIBAS AL CANAL Y QUE FORMES PARTES DE ESTA COMUNIDAD.
Followers:
8.9K|
Micro Influencer
Engagement Rate:
0.6%
Avg. View:
53
Location:
BR
KARIANNA RIVAS BASTARDO is a beauty enthusiast sharing her passion for makeup and haircare with her dedicated following. Based in Brazil, she offers a unique perspective on beauty trends within the Hispanic community. Her content is both informative and engaging, making her a strong choice for collaborations in the beauty space.

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Featured Hispanic Influencers - Lifestyle Enthusiasts

Download List

#1.Thonia

@Thonia
Based on a True story ✨ Illinois 💌 thoniaasalgado@gmail.com
Followers:
96.8K|
Micro Influencer
Engagement Rate:
4.3%
Avg. View:
4233
Location:
US
Thonia is a highly engaging micro influencer who celebrates her Hispanic heritage and Mexican lifestyle. Her content is a vibrant tapestry of cultural experiences, family moments, and relatable anecdotes, making her an ideal partner for brands looking to authentically connect with Hispanic audiences.

#2.Latina loca en India

@Latina loca en India
Hola, me llamo Natalye, soy peruana. Renuncié a todo para iniciar una nueva vida en un pueblo que está ubicado al norte de India (Uttarkrand) a lado de mi esposo indio. En este espacio te comparto un pedazo de mi vida. Bienvenidos a la comunidad Kushi!!! una comunidad que entiende que lo mejor de todo es SER UNO MISMO .
Followers:
210.0K|
Macro Influencer
Engagement Rate:
3.6%
Avg. View:
7629
Location:
PE
Latina loca en India is a captivating channel featuring Natalye, a Peruvian woman who moved to India. She shares her unique intercultural experiences, daily life adventures, and heartwarming family moments, inspiring a large and engaged audience. Brands seeking authentic representation and a connection with a diverse, globally-minded audience will find Latina loca en India to be an ideal partner.

#3.Ana Velez

@Ana Velez
Latina en Boston 🇨🇴🇺🇸 💌anamaria316@gmail.com
Followers:
301.7K|
Macro Influencer
Engagement Rate:
0.5%
Avg. View:
1386
Location:
Colombia
Ana Velez is a highly relatable macro influencer sharing her experiences as a Latina in Boston. Her content offers a window into her life as a mother, capturing everyday moments, cultural reflections, and the joys and challenges of raising a family. Her authentic voice and engaging content make her a perfect fit for brands looking to connect with Hispanic audiences interested in family, lifestyle, and cultural experiences.

#4.Vandie Dumaboc

@Vandie Dumaboc
Chilena 🇨🇱┊Harvard 🎓 ✩ Neurociencia Computacional 🧠 ✩ vandie.collabs@gmail.com 💌 ⋅ ⋅ ── ✩ ── ⋅ ⋅
Followers:
125.1K|
Macro Influencer
Engagement Rate:
5.7%
Avg. View:
7114
Location:
Vandie Dumaboc is a Chilean-American student at Harvard University, using her platform to share her academic journey and inspire her followers. Her content offers a blend of educational insights, cultural reflections, and motivational messages, resonating with a diverse audience. With a strong academic background and a passion for empowering others, Vandie is a compelling choice for brands seeking to connect with students and young adults.

#5.Andrea Santacruz

@Andrea Santacruz
LA based 🇪🇨 explorando mi lado creativo ~ Phil 4:13 💌 forandreasantacruz@gmail.com
Followers:
32.2K|
Micro Influencer
Engagement Rate:
33.4%
Avg. View:
10751
Location:
United States
Andrea Santacruz is a rising micro influencer with an impressive engagement rate, capturing the attention of a dedicated audience. Her content offers a blend of humor and cultural relevance, making her a great choice for brands looking to connect with Hispanic audiences interested in skits and relatable Latina experiences.

#6.Ivelissa Rios

@Ivelissa Rios
▪️Comedia/Comunidad/Comida ▪️Brand Ambassador/Filántropo ▪️Manager🇺🇸 @a2mediaagency ▪️Agencia en 🇵🇷 @con.tacto
Followers:
697.6K|
Macro Influencer
Engagement Rate:
1.2%
Avg. View:
8218
Location:
United States
Ivelissa Rios is a highly engaging macro influencer known for her comedic takes on life, community, and food. Her relatable content and authentic voice resonate strongly with her audience, making her a great fit for brands looking to tap into her humor and cultural relevance within the Hispanic community.

#7.Mercy NYC vlogs

@Mercy NYC vlogs
Hola soy Mercedes Martinez dominicana Yo me dedico al hogar, soy ama de casa pero ayudo a mi esposo con los gastos crendo videos de mi vida diaria vivo en New York en este canal verás recetas loque hago en ni dia soy casada y tengo 5 niños mi esposo es ecuatoriano mis hijo americano y dominicano espero te quedes por aqui Mi Instagram https://www.instagram.com/mercynycvlogsb/ ¡Tu Apoyo Importa, Dona Ahora! https://gofund.me/6fdea424
Followers:
22.2K|
Micro Influencer
Engagement Rate:
0.1%
Avg. View:
24
Location:
US
Mercy NYC vlogs is a relatable Hispanic Influencer who invites viewers into her daily life as a homemaker in New York City. She shares recipes, family moments, and insights into her cultural experiences. Her authentic approach makes her a great option for brands seeking to connect with audiences interested in family, lifestyle, and cultural content.

#8.

@
Soy Mamá sin olvidar Ser Mujer Wifey💍 Personal Coach @simplyenforma Podcast @entrenospodcast.2 Collab| lina.jimenezp19@gmail.com Fluent in English 🗣️
Followers:
58.6K|
Micro Influencer
Engagement Rate:
0.1%
Avg. View:
43
Location:
United States
This micro influencer embraces her identity as both a mom and a woman, creating content that explores the joys and challenges of family life, relationships, and personal growth. Her relatable and often humorous approach could be a great fit for brands targeting women and families.

#9.S H E L E M Y

@S H E L E M Y
𝙁𝙞𝙡𝙡𝙚 𝙙𝙚 𝘿𝙞𝙚𝙪 🎓International Business| Creadora de Contenido 🎥3.2M on Tiktok 👩🏽‍💻 @paradaintimard Conoce mis Redes⤵️
Followers:
231.6K|
Macro Influencer
Engagement Rate:
2.8%
Avg. View:
6546
Location:
Dominican Republic
Shelemy is an international businesswoman and content creator from the Dominican Republic, captivating over 3 million followers on TikTok with her engaging personality and relatable content. She shares humorous glimpses into her daily life, embracing her Latina heritage and inspiring her audience with her entrepreneurial spirit. Brands seeking collaboration with Hispanic influencers will find Shelemy's authenticity and strong engagement highly valuable.

#10.Las cosas de Annievlogs

@Las cosas de Annievlogs
Bienvenidos ♥️gracias por estar aquí ,crie este canal con el propósito de compartir con ustedes mi diario de mamá,ama de casa, cómo ahorrar tu dinero y un poco de todo..Mi nombre es Annie soy de Guatemala 🇬🇹 soy mamá de dos bellos niños Ethan 👦🏻 Ean👦🏻 te invito a que te suscribas y juntos formemos una linda comunidad 🌈 💫 GRACIAS POR TODO EL APOYO 🙏 Contacto: annievlogs441@gmail. https://www.tiktok.com/@annie_l92?_t=8hyIgWnRdWQ&_r=1
Followers:
2.7K|
Micro Influencer
Engagement Rate:
2.5%
Avg. View:
67
Location:
US
Las cosas de Annievlogs offers a heartwarming glimpse into the life of Annie, a Guatemalan mother of two. Her channel is a blend of family moments, lifestyle tips, and budget-friendly advice, resonating with a growing community. Annie's relatable content and genuine approach make her a great fit for brands targeting Hispanic families and those seeking practical lifestyle inspiration.

Tailor Your Search for More Influencers with Latest Data

Reaching Diverse Audiences with Hispanic Influencers

Each persona attracts a distinct segment within the larger Hispanic market:

  • Lifestyle Influencers: Appeal to a broad audience interested in family, culture, entertainment, and everyday experiences.
  • Foodies: Target food enthusiasts, home cooks, and individuals interested in exploring Hispanic cuisine and culinary traditions.
  • Beauty and Fashion Gurus: Reach audiences interested in beauty products, makeup trends, fashion, and personal style within the Hispanic community.

Content Themes Explored by Hispanic Influencers

Hispanic influencers create engaging content across various themes, including:

  • Cultural Celebrations: Showcasing traditions, holidays, and festivities, connecting with audiences through shared heritage.
  • Language Learning: Sharing language tips, resources, and cultural insights, appealing to those interested in learning Spanish or English.
  • Family and Relationships: Highlighting family values, relationships, and parenting experiences, resonating with family-oriented audiences.

Finding the Right Hispanic Influencers

Utilize relevant hashtags to discover influencers on different platforms:

  • General: #HispanicInfluencer #LatinXInfluencer #InfluencersLatinos
  • Lifestyle: #HispanicLifestyle #LatinxBlogger #VidaLatina
  • Food: #ComidaLatina #RecetasLatinas #FoodieLatino
  • Beauty: #BellezaLatina #MaquillajeLatino #LatinXBeauty

Products That Resonate with Hispanic Influencers

Understanding product relevance is key to successful collaborations. Here are the top 3 product niches:

Food and Beverage

Hispanic influencers, particularly foodies, are ideal partners for promoting food and beverage brands targeting the Hispanic market.

  • Traditional Ingredients: Collaborate with influencers to showcase authentic Hispanic recipes and ingredients.
  • Family-Sized Products: Partner with influencers to highlight products perfect for large family gatherings and celebrations.

Beauty and Personal Care

Hispanic consumers are highly engaged with beauty and personal care products, making this a lucrative niche for influencer marketing.

  • Culturally Relevant Products: Work with influencers to promote products catering to specific hair and skin types common within the Hispanic community.
  • Bilingual Packaging and Marketing: Partner with influencers to reach a wider audience by incorporating Spanish language content and packaging.

Family and Lifestyle Products

Hispanic influencers often emphasize family values, making them ideal partners for brands offering family-oriented products and services.

  • Children's Products: Collaborate with influencers to promote toys, clothing, and educational resources for children.
  • Travel and Entertainment: Partner with influencers to showcase family-friendly destinations, activities, and entertainment options.

Featured Hispanic Influencers for Family and Lifestyle Product Collaboration

Download List

#1.loveeestefani ♡

@loveeestefani ♡
Smile :) Insta: @loveee.stef ✨ Snap: @loveeestefani 💌: arias_estefani@yahoo.com
Followers:
1.5M|
Mega Influencer
Engagement Rate:
0.2%
Avg. View:
2528
Location:
US
loveeestefani is a highly relatable Hispanic influencer known for her humorous and authentic portrayal of Hispanic family dynamics. Her content resonates strongly with audiences, particularly those familiar with the nuances of Hispanic culture. With a massive following and high engagement, loveeestefani presents a valuable opportunity for brands seeking to connect with Hispanic families.

#2.Lele Pons

@Lele Pons
More of me here ↓
Followers:
18.0M|
Mega Influencer
Engagement Rate:
0.5%
Avg. View:
86731
Location:
US
Lele Pons is a global entertainment superstar and one of the most influential Hispanic influencers on social media. Her comedic sketches, music videos, and collaborations with other high-profile celebrities have garnered her a massive following, making her an ideal partner for brands seeking to reach a young, diverse, and highly engaged audience.

#3.Messing With The Martins

@Messing With The Martins
Hi Martin Family!! Welcome to our Channel!!! 🤎 Join the family and SUBSCRIBE! Make sure to turn on your post notifications to stay up to date! Our channel is full of twin parent lifestyle, vlogs & pranks! For business inquires only please email: officialmartinfam@trend-mgmt.com Follow us on the Socials. TikTok and Instagram Officialmartinfam We love you all!!! 🥰
Followers:
3.1M|
Mega Influencer
Engagement Rate:
3.1%
Avg. View:
98123
Location:
US
Messing With The Martins is a highly engaging family channel sharing their daily adventures, pranks, and relatable moments as parents of twins. Their massive following and entertaining content make them a prime choice for brands looking to collaborate with Hispanic influencers and reach a wide family-oriented audience.

#4.✨Maria & Laura🇲🇽

@✨Maria & Laura🇲🇽
Spanglish Comedy Ty for 1M+🩵 💌estradatwinsmgmt@gmail.com Come say hi👻👇🏽
Followers:
1.7M|
Mega Influencer
Engagement Rate:
0.4%
Avg. View:
6815
Location:
US
Maria & Laura are a mega-influencer duo captivating audiences with their hilarious Spanglish comedy skits. Their content centers around the relatable dynamics of Hispanic families, making them ideal collaborators for brands targeting this demographic.

#5.fromevelynsheart

@fromevelynsheart
4735 mom on a budget, sharing real life, low income in America 🫶🏼 low income in America is a tax category. my current niche is sharing my life as a low income mom. I challenge anyone who chooses to spread negativity to choose kindness instead and reflect on why you’re feeling things that make you want to comment anything but kindness. ♥ Shop my amazon: https://www.amazon.com/shop/fromevelynsheart?referrer=https%3A%2F%2Fl.instagram.com%2F Business/Collaboration: fromevelynsheart@gmail.com Instagram: fromevelynsheart TikTok: _fromevelynsheart
Followers:
141.0K|
Macro Influencer
Engagement Rate:
1.1%
Avg. View:
1491
Location:
Fromevelynsheart is a prominent influencer sharing her experiences as a mother, offering relatable content about family life, budgeting, and everyday challenges. Her authentic approach and large following make her a compelling choice for brands seeking to connect with Hispanic Influencers and families.

#6.jay mendoza

@jay mendoza
Jay Mendoza is a social media personality best known for his hilarious comedic skits. He started off on Vine, with over 291 million loops and 500,000 followers. He has then continued creating content on Instagram and Tik Tok where accumulatively he currently has over 2M followers, over 5 million monthly impressions and 291 million likes. Jay is excited to revamp his Youtube Channel, where he will be creating content in the latin, comedy, family, and lifestyle space. He often features his beautiful kids, Jacob and Natalia - creating clean, family-friendly content. On his Youtube channel, you will find a variety of videos including pranks, challenges, vlogs, family content, story time, and MORE!! Don't forget to Subscribe, Like, and Turn on your Notifications!! Business Inquires: jaymendozabiz@gmail.com
Followers:
326.0K|
Macro Influencer
Engagement Rate:
0.3%
Avg. View:
1088
Location:
US
Jay Mendoza is a popular social media personality known for his comedic skits and family-friendly content. Featuring his children in many of his videos, Jay creates relatable and engaging content centered around family life, pranks, challenges, and vlogs, making him a natural fit for brands targeting Hispanic influencers in the family and lifestyle space.

#7.Lejuan James

@Lejuan James
Representing Hispanics Around The 🌎 Soy Boricua Y Dominicano #TeamLeJuan Contact - TeamLeJuanJames@Gmail
Followers:
314.0K|
Macro Influencer
Engagement Rate:
1.7%
Avg. View:
5252
Location:
Lejuan James is a prominent Hispanic influencer known for his relatable and entertaining content. He actively engages with his large following, making him a prime candidate for collaborations targeting Hispanic audiences. Lejuan's dedication to representing his heritage makes him an ideal partner for brands seeking authentic connections within this demographic.

#8.Gabby.geeee

@Gabby.geeee
Asi O Mas Claro 🍸 Breaking Generational Cycles⛓ 💌Gabriela.Geeee@Gmail.Com
Followers:
19.7K|
Micro Influencer
Engagement Rate:
0.3%
Avg. View:
58
Location:
US
Gabby.geeee is a relatable Hispanic influencer focusing on empowering women and breaking generational cycles within families. Her content resonates deeply with Hispanic audiences, making her an ideal choice for brands targeting these demographics. With consistent posting and strong engagement, Gabby.geeee offers a promising platform for impactful brand collaborations.

#9.The Martin Family

@The Martin Family
God first 🙏🏽 officialmartinfam@trend-mgmt.com 📧
Followers:
4.8M|
Mega Influencer
Engagement Rate:
1.2%
Avg. View:
60079
Location:
US
The Martin Family is a mega-influencer family channel sharing heartwarming and humorous glimpses into their daily lives. Their content centers around parenting, family dynamics, and relatable situations, making them highly appealing to brands targeting families.

#10.Ana Saia

@Ana Saia
The “Red head” Latina 👩‍🦰🇲🇽🇺🇸
Followers:
2.1M|
Mega Influencer
Engagement Rate:
8.8%
Avg. View:
187473
Location:
Ana Saia is a prominent Latina influencer captivating a vast audience with her engaging content. As one of the leading Hispanic influencers, her reach and influence are undeniable. Brands seeking to connect with this demographic should strongly consider collaborating with Ana to leverage her impressive engagement and reach.

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Featured Hispanic Influencers for Beauty and Personal Care Collaboration

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#1.LATIN SKIN KOREAN

@LATIN SKIN KOREAN
En este canal les voy a compartir como transformar la piel de la mujer latina con cosmetica coreana. Y temas relacionados un estilo de vida saludable.
Followers:
1.6K|
Micro Influencer
Engagement Rate:
4.0%
Avg. View:
62
Location:
CO
This micro-influencer is dedicated to sharing their expertise on transforming the skin of Latina women using Korean cosmetics. Their unique approach to beauty, blending cultural influences, makes them a standout choice for brands looking to engage with this specific demographic.

#2.Lauu_kzallazz

@Lauu_kzallazz
Hi latinamiga 🥥🤍☁️ Lifestyle | beauty | Texas ✉️lauracasallas15@gmail.com
Followers:
342.4K|
Macro Influencer
Engagement Rate:
1.1%
Avg. View:
4174
Location:
US
Laura Casas is a prominent Latina influencer based in Texas, captivating audiences with her engaging lifestyle and beauty content. Her relatable personality and authentic approach have garnered a substantial following among Hispanic audiences. Laura's influence within the Latinx community makes her an ideal partner for brands looking to connect with this demographic.

#3.Jessi 🎀

@Jessi 🎀
209 📍 💌 jessicachaconbusiness@gmail.com
Followers:
258.8K|
Macro Influencer
Engagement Rate:
4.1%
Avg. View:
11126
Location:
US
This macro-influencer commands a significant following, engaging their audience with captivating makeup and skincare content. Their use of Spanish in their bio hints at a connection to the Hispanic community, making them a potentially valuable partner for brands seeking to reach this demographic.

#4.la nicolle

@la nicolle
Latina business: lanicollelanicolle@gmail.com
Followers:
94.1K|
Micro Influencer
Engagement Rate:
10.1%
Avg. View:
9882
Location:
US
La Nicolle is a popular Latina influencer with an impressive engagement rate. She creates relatable and engaging content, including get-ready-with-me videos and showcases her cultural identity. Her strong connection with the Hispanic community makes her an ideal choice for brands looking to reach this demographic.

#5.Ojas Rajani 🧿🧚‍♀️😇

@Ojas Rajani 🧿🧚‍♀️😇
⭐️Celebritymakeupartistnhairstylist beauty influencer MUMBAI travels worldwide 🌏 ⭐️FB n twtr : ojasrajani ⭐️Snapchat : Ojasrajani1
Followers:
336.7K|
Macro Influencer
Engagement Rate:
0.1%
Avg. View:
337
Location:
India
Ojas Rajani is a highly sought-after celebrity makeup artist and beauty influencer with a global reach. Her Instagram feed is a treasure trove of stunning makeup transformations, tutorials, and product reviews. Ojas's expertise in beauty, combined with her large and engaged following, positions her as a top choice for collaborations targeting beauty enthusiasts.

#6.Kristina 💋

@Kristina 💋
LA🌴 Latina creator🇲🇽 Makeup | Skincare | Kbeauty kristina.beautyx@gmail.com
Followers:
3.8K|
Micro Influencer
Engagement Rate:
0.7%
Avg. View:
26
Location:
US
This Los Angeles-based micro-influencer is a self-proclaimed Latina creator passionate about makeup, skincare, and the world of K-beauty. Their content resonates with audiences interested in diverse beauty trends, making them a valuable asset for brands seeking to collaborate with Hispanic influencers.

#7.Rocio Soria🌺

@Rocio Soria🌺
📧rocio@thelilacagency.com Latina🇲🇽 WA.🌲 ✨makeup, skincare,lifestyle
Followers:
1.9M|
Mega Influencer
Engagement Rate:
0.4%
Avg. View:
7887
Location:
US
Rocio Soria is a prominent Latina mega-influencer with a passion for beauty and skincare. Her TikTok feed is a go-to destination for makeup tutorials, product reviews, and skincare routines, all tailored to her large and engaged audience. Rocio's expertise and authenticity make her a highly influential figure in the beauty community.

#8.marely 🦋

@marely 🦋
mom first bad b second ✨ 💌 mmarelyandme@gmail.com
Followers:
188.2K|
Macro Influencer
Engagement Rate:
1.3%
Avg. View:
2474
Location:
US
Marely is a popular mommy and lifestyle influencer who shares beauty and makeup content with her engaged audience. Her content features GRWM videos, in-depth makeup tutorials, and product reviews, all while embracing her role as a mom. Marely's relatable content and strong engagement make her a perfect choice for brands targeting Hispanic Influencers in the beauty and lifestyle space.

#9.Wild_orchid_hair

@Wild_orchid_hair
Curly hair specialist | Mommy | lifestyle -ORQUIDIA- Instagram: wild_orchid_hair
Followers:
21.2K|
Micro Influencer
Engagement Rate:
0.7%
Avg. View:
160
Location:
US
Wild_orchid_hair is a talented curly hair specialist based in Denver, captivating audiences with her expert hair care tips and stunning transformations. Her content, featuring a blend of tutorials, product recommendations, and lifestyle snippets, resonates with a large following of curly hair enthusiasts. Wild_orchid_hair's expertise and influence within the Hispanic influencer community make her a valuable partner for brands in the hair care industry.

#10.Jatzirit 💫

@Jatzirit 💫
Chicago 📍 22 💛 mexican & cuban 💌: jatziritt@gmail.com
Followers:
7.2K|
Micro Influencer
Engagement Rate:
0.4%
Avg. View:
31
Location:
US
This Chicago-based micro-influencer captivates their audience with engaging makeup tutorials. As a self-identified Mexican and Cuban, they hold strong ties to the Hispanic community, making them an ideal partner for brands targeting Hispanic influencers in the beauty space.

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Featured Hispanic Influencers for Food and Beverage Collaboration

Download List

#1.Pulso Eats

@Pulso Eats
Latino recipes and food history
Followers:
1.4K|
Micro Influencer
Engagement Rate:
6.1%
Avg. View:
111
Location:
US
Pulso Eats is a captivating TikTok channel dedicated to celebrating the rich history and flavors of Latino cuisine. This Hispanic influencer shares traditional recipes, explores the cultural significance of dishes, and inspires home cooks to embrace the diversity of Latin American flavors.

#2.Perla

@Perla
💌 perlaacee1@gmail.com
Followers:
372.8K|
Macro Influencer
Engagement Rate:
1.1%
Avg. View:
5893
Location:
US
Perla is a prominent Macro Influencer in the food space on TikTok, boasting a substantial following of 372,839. Their content is a vibrant celebration of Mexican cuisine, featuring mouthwatering dishes and traditional recipes. Perla's consistent engagement and authentic approach make them a perfect fit for brands looking to tap into the passionate audience of Hispanic Influencers.

#3.mamah!

@mamah!
Where Mexican moms share their unique perspectives on the world through candid conversations, food reviews, and reactions. Subscribe now to become part of the mamah familia! Business Inquiries, please mention 'mamah' in e-mail subject.
Followers:
687.0K|
Macro Influencer
Engagement Rate:
0.2%
Avg. View:
1257
Location:
US
Mamah! offers a refreshing and authentic take on Mexican culture, with a focus on the unique perspectives of Mexican moms. Their channel features a mix of candid conversations, food reviews, and reactions, providing an engaging and relatable experience for their audience. Mamah! is a prime example of how Hispanic Influencers can create impactful content that resonates with a large and dedicated following.

#4.The Mujerista

@The Mujerista
A community-driven media platform powering the next generation of Latinas.
Followers:
9.4K|
Micro Influencer
Engagement Rate:
0.5%
Avg. View:
52
Location:
US
The Mujerista is a thriving online community empowering the next generation of Latinas. As a leading platform for Hispanic influencers, they offer a powerful voice and reach within this demographic. Their content celebrates Latina culture, making them an ideal partner for brands looking to connect with this audience.

#5.Comida Rico

@Comida Rico
NEW EPISODES EVERY SUNDAY! Rico Leon- host of Rico to the Rescue - takes you to the best REAL latin restaurants in your city!
Followers:
8.9K|
Micro Influencer
Engagement Rate:
0.6%
Avg. View:
53
Location:
US
Comida Rico, hosted by Rico Leon, is a must-watch for food enthusiasts seeking authentic Latin American culinary experiences. Rico takes viewers on a journey to discover the best REAL latin restaurants, showcasing the diversity and richness of Hispanic food culture.

#6.bigmamacooks_

@bigmamacooks_
Hey cousin! There’s food at home 🇩🇴 📧 heymichelle@bigmamacooks.us
Followers:
266.8K|
Macro Influencer
Engagement Rate:
0.2%
Avg. View:
575
Location:
US
Big Mama Cooks is a popular TikToker who invites you into her kitchen to experience the warmth and deliciousness of Southern home cooking. Her content features easy-to-follow recipes, often using accessible ingredients, making her relatable to a wide audience. Big Mama Cooks' focus on family-style meals and comforting flavors makes her a perfect fit for brands looking to tap into the heart of home cooking.

#7.Shop LISTA!

@Shop LISTA!
🇩🇴 Dominican Food/Comida Dominicana!! English 🇺🇸/🇩🇴 Español Cooking With My broken English!! But the food tastes Delicious , Delicious!!! Please help me out and subscribe. Thanks so much for your time! ⭐⭐⭐⭐⭐ NEW VIDEO IN ENGLISH EVERY WEDNESDAY AT 10:30AM EST NUEVO NUEVO VIDEO EN ESPAÑOL TODOS LOS SÁBADOS A LAS 10:30 A. M. EST
Followers:
1.5K|
Micro Influencer
Engagement Rate:
0.8%
Avg. View:
12
Location:
Shop LISTA! is a culinary enthusiast captivating audiences with their passion for Dominican food. Their channel features a blend of traditional recipes, family meals, and engaging storytelling, all centered around the rich culinary heritage of the Dominican Republic. This channel is a prime example of the powerful connection Hispanic Influencers have with their audience through food.

#8.AmigoFoods

@AmigoFoods
Travel with us, as we release fun and entertaining videos of Latin American and Spanish cuisine! We'll explore authentic dishes and discover new ones too! We'll share holiday traditions and of course, tasty recipes as we celebrate the very best of Latin America and Spain. So please join us and be sure to subscribe as we will be releasing new videos weekly. Buen Provecho!
Followers:
4.8K|
Micro Influencer
Engagement Rate:
1.5%
Avg. View:
73
Location:
US
AmigoFoods takes their audience on a vibrant journey through the world of Latin American and Spanish cuisine. Their content is a celebration of authentic dishes, holiday traditions, and tasty recipes, offering a glimpse into the diverse flavors of these cultures. AmigoFoods is a great example of how Hispanic Influencers can introduce audiences to new culinary experiences.

#9.bonnieleetoks2

@bonnieleetoks2
This is my food and home page! Be sure to follow my main page @bonnieleetoks
Followers:
258.2K|
Macro Influencer
Engagement Rate:
1.7%
Avg. View:
4844
Location:
US
Bonnieleetoks2 is a food-focused influencer on TikTok, captivating a large audience with her delicious and easy-to-replicate recipes. Her content primarily features dinner ideas, quick dinner solutions, and cooking tips, making her a go-to source for those seeking culinary inspiration. Bonnieleetoks2's passion for food and her ability to make cooking approachable resonate with a wide audience.

#10.Kimberly Ton | KimmyTheFoody

@Kimberly Ton | KimmyTheFoody
i cook 🍰🍒🌮🍽️🥞🍕
Followers:
34.1K|
Micro Influencer
Engagement Rate:
1.0%
Avg. View:
444
Location:
US
Kimberly Ton, also known as KimmyTheFoody, is a passionate home cook who shares her love for baking and easy recipes on TikTok. Her content features a delightful mix of baking tutorials, recipe recreations, and mouthwatering food visuals. Kimberly's focus on Puerto Rican and Hispanic food aligns perfectly with brands seeking to collaborate with Hispanic influencers in the culinary space.

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Standing Out in a Crowded Market

To captivate audiences and attract collaborations, Hispanic influencers can:

  • Showcase Authenticity: Share genuine experiences, cultural insights, and personal stories that resonate with their audience.
  • Embrace Bilingualism: Create content in both Spanish and English to reach a wider audience and demonstrate cultural fluency.
  • Collaborate with Other Influencers: Partner with influencers in complementary niches to expand their reach and cross-promote products or services.